Norman Smailes

FD/CFO

I am a highly experienced and personable CFO, with over 25 years of experience at Board level across a variety of industries and business sizes, from owner managed to large international. Adding value by focusing on systems and processes on a day to day basis, as well as developing sustainable, long term strategic opportunities for the business.

Track record highlights

Bought, managed and sold two businesses with significant gains in profit and proceeds.
Trained/mentored Chinese CFOs with no prior manufacturing experience in manufacturing businesses.
Focus sales force towards selling specific manufacturing product to maximise profit.
Key roles in successful implementation of MI and ERP systems.
As consultant reviewed stock and WIP processing systems leading to a £1m reclaim of overpaid tax from HMRC.
Reduced sales ledger balances by £2m over 6 months to improve working capital.

Sector Experience

Engineering: Project, capital products
Technology, Media & Telecoms: Rapid turnaround print products
Property & Real Estate: Retail estate agency
Retail & Consumer Products: Wholesale beauty products

Norman's specialist skills

Systems and Controls

Multiple ERP & MI systems implemented.

Cash flow Improvement

Cash management in good times and bad along with debt reduction.

Profit Improvement

Added value and margin focus as well as overhead cost control.

Budgeting & Forecasting

Track the performance budget preparation into rolling, ongoing periodic forecast.

Management Information

Create timely, relevant information for business decision making.

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