Norman Smailes In 60 Seconds

I am a highly experienced and personable CFO, with over 25 years of experience at Board level across a variety of industries and business sizes, from owner managed to large international.
Adding value by focusing on systems and processes on a day to day basis, as well as developing sustainable, long term strategic opportunities for the business.

Specialist Skills

Management Information

Create timely, relevant information for business decision making.

Cash flow Improvement

Cash management in good times and bad along with debt reduction.

Profit Improvement

Added value and margin focus as well as overhead cost control.

Budgeting & Forecasting

Track the performance budget preparation into rolling, ongoing periodic forecast.

Systems and Controls

Multiple ERP & MI systems implemented.

Track Record Highlights

  • Bought, managed and sold two businesses with significant gains in profit and proceeds.
  • Trained/mentored Chinese CFOs with no prior manufacturing experience in manufacturing businesses.
  • Focus sales force towards selling specific manufacturing product to maximise profit.
  • Key roles in successful implementation of MI and ERP systems.
  • As consultant reviewed stock and WIP processing systems leading to a £1m reclaim of overpaid tax from HMRC.
  • Reduced sales ledger balances by £2m over 6 months to improve working capital.

Sector Experience

  • engineering, Project, capital products
  • technology-media-telecoms, Rapid turnaround print products
  • property-real-estate, Retail estate agency
  • retail-consumer-products, Wholesale beauty products

What's next?

To find out how we can help you scale faster, increase cash, profit and valuation and build the business which enables you to fulfil your life's ambition, please book your 30 minute Discovery Call below...

Discovery Call
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