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James Deeny

FD/CFO

I am an experienced CFO, CEO and Board level director, with extensive U.K. and International media and entertainment exposure. I have worked in and with SME and MNC businesses helping drive organic and M&A growth, and structural change; through funding, transaction support and restructuring activities – always with the goal of making finance user friendly, across the organisation!

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Track record highlights

  • Raised £15M SME bank funding.
  • Launched 3 SME share option schemes.
  • Raised £35M on sale & leasebacks.
  • Lead £2.5B in advertising tenders.
  • Lead £0.4B film JV demerger.
  • Advised on £0.5B retail flotation.

Sector Experience

  • Design & Architecture: Furniture consultancy
  • Manufacturing, Transport & Logistics: film laboratory, freight forwarding
  • Not for Profit: Care sector charity
  • Retail & Consumer Products: Publishing, Coin collectibles
  • Banking & Financial Services: Audit, Accounting, Taxation
  • Technology, Media & Telecoms: Games; Film distribution & post production

James's specialist skills

Strategic Thinker

Driving growth, funding, and business development across B2B and B2C sectors.

Profit Improvement

Driving 30+% profit uptick by cost reduction, margin improvement.

Corporate Finance

Managing advisors - Corporate Finance, Legal & Audit Due Diligence, Data Room.

Banking Relationship

Securing £90M+ in loan, factoring, asset finance, managing regular bank updates.

Cash flow Improvement

Reducing cash locked up in working capital by 30+%, strengthening cashflow.

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