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Jim Trussler

Principal

Jim provides Fractional CFO services Halifax that business owners trust, serving Halifax and Atlantic Canada with more than 30 years of experience leading 12 companies across a wide range of industries. Through his Fractional CFO Services, he brings full-stack financial leadership to growing businesses, helping them navigate challenges and achieve long-term success.

He is an entrepreneurial builder who has invested in and operated several startups from ideation through commercialization and exit. His career includes leadership roles in companies with more than 1,000 employees, and he has successfully raised over $150 million in growth capital.

With a steady hand and a deep understanding of the numbers, Jim is widely known as an imaginative problem solver who sees opportunities others miss and is not afraid to make difficult decisions when needed.

As a business advisor, he listens more than he speaks, brings relentless optimism and energy to every engagement, and persists through adversity to help business owners reach their goals.

Known for his honesty, confidentiality, and commitment to strong governance, Jim serves as Chair of the CPA Nova Scotia discipline process and was awarded the prestigious Fellow designation by CPA Nova Scotia for his contributions to the community and the accounting profession.

Jim provides Fractional CFO Services that businesses rely on, helping organizations improve financial performance, raise capital, manage growth, and prepare for successful exits.

He also serves clients in Fredericton, Moncton, Saint John, Sydney, and Yarmouth, while offering virtual CFO consulting services across Atlantic Canada.

Jim-Trussler2

Track record highlights

  • Raised in excess of $150 million in equity and debt for rapid growth over 10-years.
  • Doubled group revenues from $45M to $90M through strategic internal growth and through external acquisitions, doubling the value of the company in 2-years.
  • Founding CEO of the for-profit consolidated ambulance system in Nova Scotia. In one year, raised over $50million, acquired 54 operating entities, consolidated 4 unionized staff groups, negotiated new contracts, built paramedic training facilities and grew a fleet of 70 new ambulances with fleet maintenance operations.
  • Cut effective average tax rates to 5% or less for Canadian multinationals by designing and implementing international tax structures.
  • Negotiated commercial trading agreements worldwide including Germany, Russia, Israel, India and Nigeria.
  • Helped 20 startup founders bring their ideas to commercial success through rigorous strategic planning, go-to-market expertise and leading the necessary capital funding rounds.
  • Successfully negotiated an $8 million business interruption insurance claim.

Sector Experience

  • Medical Technology Emergency Medicine Commercialization of startups, from laboratory concepts to product to venture fundraising
  • Deep Tech (3D Hardware, Precision Instrumentation, Li-ion Batteries, Energy As a Service EaaS, Scientific Platforms)
  • Insurance - Blue Cross plans & insured government medicare operations (Health Benefits/LTD)
  • Fisheries Seafood Processing
  • Construction
  • Renewable Energy
  • Private Equity

Jim's specialist skills

Capital Raising & Corporate Financing

In excess of $150 million debt & equity

Reporting, Financial Management & Controls

Corporate Tax, SRED, International tax

Cut effective average tax rates to 5% or less for Canadian multinationals

Mergers & Acquisitions

Over 54 acquisitions

Effective, Principled Negotiations

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