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CFO Leadership – How To Excel As A Fractional CFO

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CFOs are turning to fractional work much earlier in their careers. Sara Daw of The CFO Centre explains how to become great at it.

Fractional CFO work hooked Sara Daw, co-founder of The CFO Centre, about 20 years ago after a string of corporate roles. “I needed to have a fulfilling career and bring up a family,” she says, and “I couldn’t do that in the [corporate world].” After starting as a part-time finance director (the Commonwealth countries’ term for a CFO), she shifted to providing her expertise to SMEs that didn’t need, didn’t want or couldn’t afford a CFO full-time. “I realized I could work with local SMEs and give them the skills to grow,” Daw says.

She now heads up an organization with 800 fractional CFOs across 18 countries, so she’s on the front lines of the trend toward CFOs opting out of traditional employment and working for a portfolio of growing businesses. In addition, Daw is the author of a recent book on how C-suite executives are becoming part of the “access economy”—the sharing of assets to optimize their use.

We interviewed Daw to discover what it takes to succeed as a fractional CFO and how large and small businesses can benefit from this alternative to a full-time finance lead.

Click here to read the full article at CFO Leadership.