Simon Moorehead In 60 Seconds

I am a Top 8 trained professional commercial finance leader, commercial and general counsel with experience in many sectors with household names including in Sport, Leisure, Tour Operating, FMCG, IT, Health & Beauty, e-commerce, Food Retailing & Distribution. Working with entrepreneurs, start-ups, SME’s, VC backed & national corporates, solving problems, raising funds, helping increase opportunities for growth and profitability identifying risks and safeguarding assets.

Specialist Skills

Leadership Budgeting & Forecasting

Commercial Director, Managing Director & Non Exec roles. Ran budgeting process at £450m turnover business and several others.

Raising Funds

Assisted companies to raise £6m - experienced in pitches.

Profit Improvement

Directly added £1.5m to bottom line by implementing two ideas as part of turning around and de-risking a loss making national B2B/B2C retailer profitable.

Cash flow Improvement

Borrowed £14m from Commercial Finance and reduced this to £2m within 6 months, by managing cash, debtors and creditors better, £12m ahead of schedule at national food distributor.


Acting as Commercial Director/Finance Director/ Managing Director. Turned around with 3 other directors a loss-making business. Took 70 staff through IIP Ran Finance, Customer Services & IT in several Businesses.

Track Record Highlights

  • Turned around a major national retailer into profitability – responsible for 100 staff team covering customer services, central services in addition to finance.
  • Had a major role in leading a £450m Co-op into the modern age.
  • Raised £4m for entrepreneur-led businesses.
  • Run own business in the beauty industry specialising in brand design creation & licensing, product launches and international distribution.
  • Resolved major financial and IT issues at a professional sports club group.

Sector Experience

  • sport-recreation, Stadia, Rugby & Football including acquisition of a club
  • retail-consumer-products, National Retailers, ecommerce, convenience & superstores
  • travel, tour operating, Holidays & Hotel (International)
  • beauty manufacturing, transport & logistics, DC Experience in FMCG, Food, IT food, IT, media computing industry national player
  • healthcare, Beauty, Brand Licensing, Medical Device, Pharmacy

What's next?

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