Chris Cooper In 60 Seconds

Being an experienced CFO, strategist and business coach I work with entrepreneurs to develop, adapt and implement their business models and thereby achieve their goals. Through innovative tools and frameworks I have enhanced CEO’s and GM’s in their thinking and ability to solve strategic and tactical problems associated with growth, people and complexity.

Specialist Skills

Strategic Thinker

Use visual strategy and planning tools with CEOs and teams to grow businesses

Executive Coaching

Sounding board / advisor on strategy, people, marketing and operational matters


Enable leaders to provide greater leadership where its missing or understated

Budgeting & Forecasting

Identify cash and profit opportunities through building robust financial models

Profit Improvement

9 years experience in business turnaround

Track Record Highlights

  • Raised equity and debt to enable SME's to fund their growth plans through developing powerful presentations and in depth financial models
  • Coached entrepreneurs and less experienced CEO's and GM's on tackling and resolving barriers to growth through using visual tools to speed up their and their teams' learning processes and capabilitie
  • Built relationships with shop floor staff in unionised environments to facilitate behavioural change, deliver substantial cost reductions and performance turnaround
  • Generated additional revenues and secured at risk contracts from aggressive competition through designing innovative value propositions and marketing strategies
  • Assisted entrepreneurs and less experienced CEO's and GM's align their teams around a compelling vision and implementation plan through facilitating powerful action driven strategy and planning events
  • SME event speaker and facilitator on business model design, value proposition and service design, organisational structure and production strategy
  • Partnered CEO's and business owners across a wide range of industries as their CFO, managing business risks and installing governance practices where required

Sector Experience

  • services Turnaround, insolvency, meal kit delivery, labour hire businesses
  • construction Residential and commercial sectors, road building, joint manufacture business
  • mining-resources-energy Electricity generation, transmission and distribution, nickel mining
  • healthcare Clinical trials, biotechnology
  • hospitality-tourism National restaurant and delivery chain, airlines, helicopter services
  • technology-media-telecoms Advertising, public relations, data management service providers
  • agriculture-farming Farm management software providers

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